IMPACT OF MARKETING TABLE OF CONTENTSTable of contents is missing. Please exchange the Word document to view it.INTRODUCTION alert technologies build a considerable put in on trade world. technical developments in this bea halt created new dialogue media and impart like e-mail, SMS (Short electronic messaging Service) and MMS (Multimedia Messaging Service). These digital media ar preferred for selling campaigns as they have the potential of modify reach to consumers by allowing personalization of the content and linguistic context of the message. Mobile devices enable interactivity between advertisers and customer that is getting intensify and easier as the technology proceeds. For that reason advertisers prefer the emerging intercourse convey such as SMS and MMS to advertise and promote their products and operate. However, in that valuate is still little known about the customers perception and evaluation of rambling advertising. In order to make s ure that the merchandise efforts of companies are doive, the reaction and attitudes of the customers regarding the advertising value of unsettled merchandise should be examined. Mobile Technologies and the full(prenominal) penetration of mobile phones have a considerable effect on merchandising world.
These digital media are preferred for marketing campaigns as they have the potential of better reach to consumers by allowing personalization of the content and context of the message. This trend in the world has influenced joker as well and the use of mobile devices to deliver advertisements for products and services has increased. Companies in Turkey! began, to use mobile devices as marketing and advertising medium since it has benefits such as time and localisation principle sensitive advertisements, personalization and decreasing marketing costs. Mobile devices enable interactivity between advertisers and customer that is getting accelerated and easier as the technology proceeds. For that reason advertisers prefer this emerging discourse channel to advertise and promote their products and services. If you want to get a full essay, order it on our website: OrderCustomPaper.com
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