University of UWIC
Business Management
Level 1
Understanding Marketing
Marketing research for TNS Morocco
engagement number: 1 / 1
By : Adil Agharbi.
Being a merchandising researcher for « TNS Morocco » Im being tasked with conducting a commercialiseplace research to highlight any potential opportunities for investment in the Moroccan Leisure market place
We origin need to describe the market itself before conducting any forms of research... the leisure market in morocco is be quiet in its first stages you cant find deal of places to spend spare time except of the many deep brown shops and food chain restaurants there is a big deficit of Pubs, entertainment parks, and such(prenominal) . Even in big cities this job persists, all of this creates a great chance for TNS to start invest especially that the Moroccan people are always longing for visiting new ventures and especially leisure facilities all twelvemonth long.
Marketing research is a critical part of such a trade intelligence system; it helps to improve heed last Making by providing relevant, accurate, and timely (RAT) information.

Every decision poses unique needs for information, and relevant strategies can be true based on the information gathered through marketing research in action. (DA Aaker, V Kumar, 2009)
We decided to concentrate on one part of the leisure market to save both(prenominal) time and money when conducting our desired research so we picked PAINTBALL playgrounds.
unoriginal selective information analysis can be literally define as second-hand analysis. It is the analysis of data or information that was each gathered by somewhatone else (e.g., researchers, institutions, other NGOs, etc.) or for some other purpose than the one currently being considered, or often a combination of the two (Cnossen 1997).
Starting our market research we need to go through multiple steps, first we have to analyze the already existent secondary data to save us precious time that can be...If you pauperism to get a full essay, order it on our website: Ordercustompaper.com
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